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eBay Issues New Digital Product Rules
This week eBay announced new requirements for sellers who list digital products like ebooks, songs, recipes and other downloadable goodies.
By: Michael Nalbone
Acknowledging higher demand for digitally delivered products, Mara Holian, from eBay’s Product Marketing team said that eBay is tightening the rules for egoods in an effort to "improve the way these items are bought and sold on eBay".
Sellers will now be required to identify digital items during the listing process and provide additional information about each product.
Listings for digital products will now include:
*System Requirements.
*File Size.
*File Format.
*Details about any additional software that may be required to use the digital product, such as Adobe Acrobat Reader for .pdf files.
I know what you're thinking: "Shouldn't the listings already contain this info?"
Of course. But, have you ever browsed auctions for an ebook? Some sellers in fact, do not make this basic information prominent in their listings. Buyers will now find the relevant info in the same place and format in every listing, instead of it being scattered about or omitted altogether.
According to eBay's site, sellers of digital goods are now required to use a "PayPal Verified Premier" or "Verified Business" account or eBay's "Checkout Redirect functionality" in order to collect payments.
Does this mean that you can't sell digital products unless you use PayPal or set up complicated software using eBay's API?
Probably not. Third-party services may still be an option.
An inquiry to one of the largest auction checkout & payment services, Andale, was not immediately answered. But they, and others, are likely to make updates which include this new, required functionality.
eBay also said that buyers will no longer see "unnecessary information, such as shipping costs". Which leads one to believe that the days of a 99 cent ebook with $12 in "shipping and handling" charges are gone.
Some sellers have been known to list digital items wi....[MORE]
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